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About Us

Joseph (Joe) D. McCarthy ’78

Mr. McCarthy is President of McCarthy Company, a branding, strategy, and creative consultancy. He has three decades of agency experience, including positions as President and Director of Strategy of Collins, CEO of Publicis USA, and tenures as Vice President, Worldwide Advertising and Marketing with Johnson & Johnson and Head of Global Advertising with Nike. Mr. McCarthy serves on the boards of directors for Virginia Commonwealth University’s Brandcenter and Rebound Sports. He lives in Princeton, New Jersey.